小天鵝自1958年創建以來,一直保持穩定、快速的增長態勢,迅速成為國內著名白色家電品牌。2005年,小天鵝榮獲商務部重點培育和發展出口名牌產品;2007年,小天鵝被商務部認定為最具市場競爭力品牌;2009年,無錫新工業園竣工開啟聚變新紀元;2011年,小天鵝品牌價值達180.01億元,位居中國最有價值品牌榜第18位,2014年,品牌價值攀升至200.01億元。
小天鵝通過持續的技術投入壯大了洗衣機、冰箱、空調三大家電產業。1997年小天鵝進入空調領域,并一度成為小天鵝集團的第二大支柱產業;2011年,小天鵝整合行業先進技術推出全系列空調升級產品,成為空調行業的一支勝利軍。小天鵝空調擁有獨立的技術研發團隊,與日本東芝、美國IR公司共建品質檢測實驗室群,建立空調博士后工作站,吸納了中、日、韓等國30多個博士。目前,小天鵝空調在武漢和蕪湖擁有兩大生產基地,產能超500萬套,并在全國設立30000家服務網點和150000人的服務團隊,提供24小時的上門服務。
目前,小天鵝空調年銷售規模超過120萬套,行業首創的“自然風”空調更是多次進入中怡康暢銷機型排行榜,在零售市場深得消費者認可。
Since its establishment in 1958, Little Swan has alwaysmaintained the steady and fast growth, and quickly becomeone of famous white household appliances brand in China.In 2005, Little Swan honored the Exported Famous BrandProduct highlighted and developed by the Ministry ofCommerce; in 2007, Little Swan was rated as the MostCompetitive Brand by the Ministry of Commerce; in 2009,the completion of Wuxi New Industry Park ushered in anera of great changes; in 2011, Little Swan's brand value hitRMB18.001 billion, ranking the 18th place of China's MostValuable Brand; in 2014, its brand value rose up to RMB20.001 billion.Little Swan has expanded threesectors of householdappliances: washer, refrigerator and air-conditioner bycontinuous technical input. In 1997, Little Swan steppedinto the field of air-conditioner, and became the secondpillar industry of Little Swan Group; in 2011, Little Swanlaunched the full series air-conditioner upgrading productsby integration of advanced industry technologies, becoming a
new force of air-conditioner industry.Little Swan Air-conditioner possesses independent R&D
team, co-constructed quality testing laboratory group withToshiba from Japan and IR company for the US, establishedair-conditioner postdoctoral center, and absorbed more than
30 doctors from China, Japan and South Korea. Up to now,Little Swan Air-conditioner owns two manufacturing basesin Wuhan and Wuhu with a production capacity more than 5million units per year, and sets up 30,000 service networksand a service team with 150,000 staff, so that it can provideround-the-clock visiting service.Now, Little Swan Air-conditioner’s annual sales volume hasexceeded 1,200,000 units. The industry pioneered “naturalwind” air-conditioner has been listed into the best-sellingmodels ranking list compiled by China Market Monitor Co.,Ltd (CMM) for many times, and accepted extensively byconsumers in retail market.